MarketingLand

MarketingLand
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Marketing Land is a daily publication that covers all aspects of the digital marketing industry alongside sister publications, MarTech today and Search Engine Land. Daily news coverage includes breaking stories, industry trends, feature announcements and product changes at popular platforms used by digital marketers to reach consumers online.
MarketingLand

Release Notes: Amperity partners with Infutor

CDP links up with consumer data partner. Please visit Marketing Land for the full article. Lesen Sie weiter auf: Release Notes: Amperity partners with Infutor Quelle: MarketingLand Titelbild/Grafik...
MarketingLand

Business stress is no excuse to spam

Look at your email practices and make sure you are not stepping over ethical boundaries by assuming permission that has not been given. Please visit...
MarketingLand

Will Google’s Ad Disclosure schema catch on?

It’s among several initiatives the company is working on as privacy takes center stage. Please visit Marketing Land for the full article. Lesen Sie weiter auf:...
MarketingLand

Release Notes: Jivox launches purchase predictions for eCommerce

The solution generates and actions real-time purchase predictions. Please visit Marketing Land for the full article. Lesen Sie weiter auf: Release Notes: Jivox launches purchase predictions...
MarketingLand

Here’s an alternative to cookies for user tracking

Instead of having your analytics toolset read a cookie, pass a unique identifier associated with the user ID. Learn how to do it and...
MarketingLand

Pure open source development is not the future of martech

But it may have an important supporting role to play. Please visit Marketing Land for the full article. Lesen Sie weiter auf: Pure open source development...
MarketingLand

Michael Phelps and Kane Brown are leading this month’s virtual event revolution

How PR Week and Pandora are embracing the virtual. Please visit Marketing Land for the full article. Lesen Sie weiter auf: Michael Phelps and Kane...
MarketingLand

Release Notes: Braze boosts orchestration and personalization

Braze seeks to boost empathetic engagement through increased personalization. Please visit Marketing Land for the full article. Lesen Sie weiter auf: Release Notes: Braze boosts orchestration...
MarketingLand

Release Notes: CRM + project management = Insightly’s new mobile app

Also provides faster and more secure access to CRM platform. Please visit Marketing Land for the full article. Lesen Sie weiter auf: Release Notes: CRM +...
MarketingLand

How and where to fight for your marketing budget

While many businesses should consider reduced top-of-funnel ad spend, very few should abandon it altogether. You’ll want to ensure you are in a position...

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